The amalgam of three popular genres in today’s technological world – social media, freemium mobile games, and online casino gambling is an emergent genre in-app economy. Due to the contingency of design and gameplay they offer to users, they are gaining widespread popularity. These apps combine the uncertainty associated with gambling sites and the modularity of mobile games. It also poses an advantage of cancer-based leisure to all gambling lovers on the social platform. An example of such an app is Slotomaina, which nearly has a 28% market share in online gambling. It allows users to socialize and gamble for free on a single platform.